This shoe does not have the comfort Nike Air Force 1 Damen level of a casual or lifestyle sneaker, by design, but Nike says it is bringing Adapt to those categories in 20Nike Air Max 97 Damen 19 as well. I’m happy to say that these shoes are just wearable, period, even for someone with a wide foot and high Nike Air Max 270 Damen instep. The Adapt 1.0, by comparison, were heavy, stiff and rough to wear for feet outside the norm.Aside from the Cushlon we mentioned and the crispy clear outsole, there are a few interesting design details worth mentioning. To me, the shoe is designed to evoke designs of Nike basketball past. The overall silhouette evokes the Kobe AD, which makes sense given Nike vice president and creative director of innovation Eric Avar’s work with Kobe and his line of shoes.
I also notice a shiny heel segment that throws off hints of the Jordan 11’s patent leather support band.
Avar also calls out the swoosh within a swoosh, saying that it’s meant to evoke the human within the shoe, being enhanced by the Adapt system.
It’s a good looking shoe. Intentionally designed to give off Nike basketball vibes, while still holding appeal for a set of Nike Air Max 270 Damen early adopter enthusiasts that will likely wear them on and off the court.One of the most exciting ancillary effects of a self-lacing shoe is assistance that it can give people with fine motor skills or mobility issues. Having a shoe that can tie itself goes right from a first-world problem to a genuinely life-enhancing feature when you look at it through the lens of accessibility.
First up, no, I don’t think that the entire Adapt project is some sort of accessibility Trojan horse and that they’re doing all of this to let people who can’t tie their shoes for reasons out of their control wear dope kicks. But it’s absolutely bound to be a result of the platform, including its self-lacing feature, trickling down through Nike Air Max 90 Damen Pinkthe lifestyle and casual categories. Yes, this first pair is $350, but that’s already down from $750 from the Adapt Nike Air Max 90 Mujer 1.0. That’s quite the curve and it will continue to bottom out with scale.
I asked Chang and Rice specifically about whether accessibility was a part of their design and engineering conversation. They said that the Adapt 1.0 was just an experiment to see if they could commercialize this laceless design but that the moment it hit the public they got tons of feedback about how great this could be for accessibility. And the engineering team works directly next to the department inside Nike that works on athletes of all levels of ability and enablement.
So, while this is not the purpose of Adapt, I’m hoping that it will be an awesome effect of it succeeding. Provided it does, of course.Performance benefits of a connected Nike Air Max 90 Femme suite of Nike and Nike-compatible devices are, frankly, a safe bet. Nike is in the envied position of being an Adidas Superstar Mujer established purveyor of performance gear and sees a future in being able to offer some value here that will sell a lot of Nike Air Max Tn Femme product.The repercussions for Nike also were immediate, if not severe. That was better than the dire prediction from Sonny Vaccaro, a veteran shoe executive, who said Wednesday night (via Yahoo’s Pete Thamel) that video of the moment was “already all over the world while we’re still watching the game he got hurt in. They’re going to show it until we die.”
Investors’ punishment, though, was limited. Nike’s main competitors finished the trading day with mixed results. Adidas closed down 0.14 percent. Puma and Under Armour were up 1.7 percent and 0.7 percent, respectively.
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some sort of accessibility Trojan horse and that t
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Posted 16 November 2020 - 07:07 PM
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